If you’ve ever shopped on the internet to buy a product, it’s highly likely the product you purchased wasn’t produced by the retailer you purchased it from. Many businesses throughout the world use wholesale distribution sources to buy products in bulk (usually discounted) and they turn around to sell them to customers. Product supply chains… Read more »
Featured Post
Feb. 14, 2026
Insights from Beauty Brands Working with Ulta and Sephora
Why Out-of-stocks, Data Mismatch, and Hidden Demand Still Catch Out Beauty Brands When beauty brands review retail performance, the picture often looks reassuring. Availability appears high. Sales reports feel complete. Forecasts are built on what was sold. But our conversations with brands working directly with Ulta and Sephora reveal a more complicated reality. One where... Read more »
