The NRF (National Retail Federation) hosted this year’s Retail Advocates Summit, which was visited by Vice President Mike Pence on Tuesday. He promised that the best days for American retailers are ahead. More than 200 retail representatives from across the US attended the annual conference, held in Washington, D.C.. The main focus for the conference… Read more »
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Feb. 14, 2026
Insights from Beauty Brands Working with Ulta and Sephora
Why Out-of-stocks, Data Mismatch, and Hidden Demand Still Catch Out Beauty Brands When beauty brands review retail performance, the picture often looks reassuring. Availability appears high. Sales reports feel complete. Forecasts are built on what was sold. But our conversations with brands working directly with Ulta and Sephora reveal a more complicated reality. One where... Read more »
