October 7, 2014
Shop.org today released its 2014 online holiday sales forecast, expecting sales in November and December to grow between 8-11 percent over last holiday season to as much as $105 billion.
Shop.org forecasts sales based on government data including consumer credit, disposable personal income, and previous monthly retail sales releases. Holiday non-store sales in 2013 grew 8.6 percent.
Source: National Retail Federation
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