Vendors
know an out of stock or empty
peg is a very bad thing so
it's hard to understand why
most vendors are not managing
their retail sales at a store
and item level. Here is what
we calculated for a vendor
this week to estimate their
lost sales due to out of stocks.
The results were pretty eye
opening.
This vendor
has 4 retail customers. Retailer
1 has 3,600 stores, retailer
2 has 2,500 stores, retailer
3 has 1,800 stores, retailer
4 has 950 stores. Total retail
stores = 8,850. Average in-stock
% across all four retailers
= 98% so approximately 177
stores are out of stock each
week. Weekly unit sales for
their top selling items average
6 per week so approximately
1062 unit sales are being
lost each week which is roughly
$15,000 in lost sales per
week.
In other
words this vendor is loosing
over $750,000 per year in
sales.
Call
to action: calculate
your lost sales opportunity
and ask yourself; if a simple
solution like Accelerated
Analytics has been proven
to reduce out of stock why
haven't I picked up the phone
yet? All the information you
need can be found here
>
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